This second edition of Elias M. Awad's Electronic Commerce provides comprehensive coverage of the latest information in e-business. Intended for the first course any student will take on e-commerce,this text bring students through the entire process--from strategic planning to actual fulfillment-- using a student -friendly writing style to explain the technology of the internet. Manageable for the undergraduate student,Electronic Commerce,
Second Edition, provides the technical, operational, and managerial details necessary for student success
Part 1 Foundations Of Electronic Commerce
Part 2 The Technology Of E - Commerce
Part 3 E - Strategies And Tactics
Part 4 Security Threats And Payment Systems
Part 5 Managerial And Customer - Related Issues
ISBN | : 0131229028 (ปกอ่อน) 552 หน้า |
ขนาด | : 179 x 235 x 21 มม. |
น้ำหนัก | : 830 กรัม |
เนื้อในพิมพ์ | : 2 สี |
สำนักพิมพ์ | : PEARSON Prentice Hall |
เดือนปีที่พิมพ์ | : 2004 |