International Management : Culture, Strategy, and Behavior reflects new and emerging developments influencing international managers. With integrated real-world examples, research, and practical applications, students understand how to adjust, adapt, and navigate the changing global business landscape and respond to global challenges - making it a market-leader. The authors retain research and practices over the past decades, and incorporate new and emerging developments affecting international managers to increase students' effectiveness in managing across cultures.
Part 1 Environmental Foundation.
Part 2 The Role of Culture.
Part 3 International Strategic Management.
Part 4 Organizational Behavior and Human Resource Management.
This International Student Edition is for use outside the U.S.
ISBN | : 9789814577298 (ปกอ่อน) 688 หน้า |
ขนาด | : 216 x 275 x 20 มม. |
น้ำหนัก | : 1350 กรัม |
เนื้อในพิมพ์ | : 2 สี |
ชนิดกระดาษ | : กระดาษอาร์ต |
สำนักพิมพ์ | : McGraw-Hill Education |