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Introduction to Social Research 5ED (P)
ผู้เขียน Earl Babbie
หนังสือ907.25 บาท
เนื้อหาโดยสังเขป

This thorough revision of Babbie's standard-setting book presents a succinct, straightforward introduction to the field of research methods as practiced by social scientists. Contemporary examples such as terrorism, Alzheimer's disease, anti-gay prejudice, and education, and the legalization of marijuana make this Fifth Edition thoroughly fascinating as it introduces you to the 'how-tos' and 'whys' of social research methods. The book's new qualitative coverage combined with its already strong quantitative material makes this new edition Babbie's best yet. Babbie, long respected in the field and renowned for his engaging and friendly writing style, gives you the tools you need for understanding social research methods and for applying these concepts both inside and outside the classroom as a researcher and as a consumer of research. With increased emphasis on qualitative research and practical applications, this Fifth Edition is authoritative yet student-friendly...and engaging enough to help you connect the dots between the world of social research and the real world.

สารบัญ

1. Beginning Principles
2. Research and Theory
3. Structuring a Research Project
4. Social Measurement
5. Composite Measures
6. Sampling
7. Social Experiments
8. Survey Research
9. Field Research
10. Nonreactive Methods
etc.

รายละเอียดหนังสือ
ISBN: 084003220x (ปกอ่อน) 540 หน้า
ขนาด: 191 x 236 x 20 มม.
น้ำหนัก: 820 กรัม
เนื้อในพิมพ์: คละสี
ชนิดกระดาษ: กระดาษอาร์ต
สำนักพิมพ์Wadsworth Cengage Learning
เดือนปีที่พิมพ์: 2011
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