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Modern Management : Concepts and Skills 12ED (P)
ผู้เขียน S. Trevis Certo, Samuel C. Certo
หนังสือ988.00 บาท
เนื้อหาโดยสังเขป

    For undergraduate Principles of Management courses. Core concepts, cutting-edge skill training: transform students into managers. Modern Management is a traditionally organized principles of management text that integrates core concepts with cutting-edge skill training all while keeping the focus on application.

    This edition provides the latest concepts and empirical research as well as the most recent examples of management in today's business world. Accompanied by mymanagementlab! See the hands in the air, hear the roar of discussion be a rock star in the classroom. mymanagementlab makes it easier for you to rock the classroom by helping you hold students accountable for class preparation, and getting students engaged in the material through an array of relevant teaching and media resources. Visit mymanagementlab.com for more information.

    New! Teaching Website, Managing Modernly. To help you shine like a rockstar in the classroom, the authors created a unique website that features cases, videos, and articles. All the content is vetted by the authors to reflect the most cutting edge, and up to the minute happenings in the modern business world. Visit the site at: www.twocertos.com

สารบัญ

Part 1 Introduction to Modern Management
Part 2 Modern management Challenges
Part 3 Planning
Part 4 Organizing
Part 5 Influencing
Part 6 Controlling

รายละเอียดหนังสือ
ISBN: 9780273756767 (ปกอ่อน) 600 หน้า
ขนาด: 214 x 275 x 19 มม.
น้ำหนัก: 1080 กรัม
เนื้อในพิมพ์: คละสี
ชนิดกระดาษ: กระดาษอาร์ต
สำนักพิมพ์Pearson Education Limited
เดือนปีที่พิมพ์: 2012
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