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SMALL BUSINESS MANAGEMENT A Framework for Success
ผู้เขียน Charles E. Bamford, Garry D. Bruton
หนังสือ598.50 บาท
เนื้อหาโดยสังเขป

Small Business Management: A Framework for Success is a practical small business management text for individuals who wish to understand the process involved in starting a new small business. The target audience is both the individual who may take only one or two courses in college with the clear goal of learning how to start a business, as well as the individual who takes the class as part of their four-year business degree. The authors have extensive experience working with, teaching about, and researching small businesses. We use this experience to ensure that while the text is grounded in current research, it is also accessible to individuals from a side range of academic backgrounds.

สารบัญ

Part 1 Laying the Groundwork for a Small Business
Part 2 Due Diligence on the Business Idea
Part 3 Establisbing the Business
Part 4 Building the Business
Part 5 Other Issues

รายละเอียดหนังสือ
ISBN: 0324306075 (ปกอ่อน) 333 หน้า
ขนาด: 202 x 253 x 10 มม.
น้ำหนัก: 605 กรัม
เนื้อในพิมพ์: สี่สีในเล่ม
สำนักพิมพ์Thomson Asia
เดือนปีที่พิมพ์: 2006
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