Social psychology is more useful today than ever before Whether we want to understand ourselves or the social world around us, social psychlogy offers valuable insights. Social psychologists study our sense of persoal identity, our impressions of toher people, our beliefs about world events, the pressure we feel to conform to social groups, and our search for love and meaningful social relationships.

Social psychology also helps us to understand the stories behind today's news headlines on topics such as international terrorism, ethic prejudice, sexual harassment, the impact of the Internet on social life, changing roles for women and men, or eyewitness identificaition in criminal trials. Not surprising, teachers, health professionals, lawyers. Business leaders, and people in many diffent professions find soial psychology valuable in their work. In the 12th edition of Social Psychology, we have tried to present the basic theories and findings of social psychology and show how its princiles are relevant to our dialy lives.

1. Theories and Methods in Social Psychology
2. Person Perception: Forming Impressions of Others
3. Social Cognition: Understanding the Social World
4. The Self: Learning About the Self
5. Attitude and Attitude Change
6. Prejudice
7. Social Influence
8. Interpersonal Attraction
9. Personal Relationships
10. Behavior in Groups
,etc.