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สำนักพิมพ์ : McGraw-Hill/Irwin
Business Statistics in Practice 7ED (P)
The Seventh Edition features more concise and lucid explanations, an improved topic flow and a sensible use of the best and most compelling examples.
Business Research Methods 12ED (P)
The core pedagogy of "Business Research Methods" is based on an understanding that student learners are of three types : visual, auditory, and kinesthetic.
Economics 9ED (P)
The integrated solutions for Colander's Economics 9e have been specifically designed to help today's students succeed in the principles of economics course.
Managerial Accounting 2ED (P)
Presents an integrated and proven solutions designed to help attain course goals of student readiness and motivation, comprehension of content, and application of key concepts.
International Business : The Challenge of Global Competition 13ED (P)
New Venture Creation : Entrepreneurship for the 21st Century : International Edition 9ED (P)
Operations Management in the Supply Chain : Decisions and Cases 6ED (P)
This textbook on operations management addresses the impact of operations decisions on the firm and exphasizes cross functional decision making with a supply chain orientation.
Essentials of Economics 3ED (P)
Provides a fresh alternative for the survey course. This title also provides assignable modules that help students master core concepts in the course.
Practical Business Math Procedures 11ED +DVD +Business Math Handbook (P) (Set)
"Roadmap to Success" How to use this book and the Total Slater/Wittry Learning System. Step 1 : Each chapter is broken down into Learning Units. Read and master one Learning Unit at a time...
Supervision : Concepts and Skill-Building 8ED (P)
This book is based on the premise that organizational variables including diversity in the workforce, computer and communication technology, and the design of organization structures.
Advanced Accounting 11ED (P)
The new edition allows students to think critically about accounting, just as they will do while preparing for the CPA exam and in their future careers.
Human Relations in Organizations : Applications and Skill Building 9ED (P)
This approach is perfect for instructors who want to incorporate activities and exercises into the classroom, and benefits students who want to understand concepts as well.
Fundamentals of Cost Accounting 4ED (P)
For a student, taking a cost accounting course can be like finding yourself in tall grass : surrounded by dense concepts and far from the path to mastery.
International Economics 8ED (P)
In this eighth edition, we continue to build upon the well received features to develop a text that is even more attuned to our objectives.
Essentials of Investments 9ED (P)
A market leader in the field, this text emphasizes asset allocation while presenting the practical applications of investment theory without unnecessary mathematical detail.
Contemporary Labor Economics 10ED (P)
This new edition incorporates many significant changes, several of which were motivated by the comments of colleagues and students.
Contemporary Advertising and Integrated Marketing Communications 14ED (P)
Continues to address the importance of Integrated Marketing Communications (IMC) in the field of Advertising and how it impacts advertising strategy through featured examples of IMC campaigns.
Entrepreneurship 9ED (P)
Designed to instruct students on the process of formulating, planning, and implementing a new venture, this book addresses the dynamics of entrepreneurial challenges.
Principles of Auditing and Other Assurance Services 19ED +CD (P)
The 19th edition has been revised to reflect a number of events, to make the material more understandable, and to increase the scope of objective question coverage.
Basic Marketing : A Marketing Strategy Planning Approach 19ED (P)
This title integrates the best digital tools in the industry for ensuring that students are prepared to engage in classroom lectures and pursue future business and marketing careers.
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